Content engines that make AI recommend you.

AI is already recommending your competitors. We build the content infrastructure that makes it recommend you instead.

Let's talk

Get recommended in

Google
ChatGPT
Claude
Gemini
this is what ‘AI-assisted content’ looks like when it’s done right.”

Eoin Clancy, VP Growth at

AirOps
UserpilotPhantomBusterGroovin

The Method

How we make you the answer.

Five steps that turn AI visibility from a lucky accident
into a repeatable system.

Proof

A decade inside B2B SaaS. The results came with us.

$10M+ ARR

Generated by the team through content.

Tripwire

Sighted's content engines deliver specific, well-structured AI drafts, with detailed notes so I know exactly what to refine. They save me lots of time, enabling me to sharpen the output and deliver better content, faster.”

Chinwoke Nnamani

Contributing writer

AirOps

One of the sharpest content engineers I've come across… this is what 'AI-assisted content' looks like when it's done right.”

Eoin Clancy

VP Growth

AirOps Champions

Certified builders

-50%

Cost per article after implementing Sighted content engineering.

+300%

ChatGPT-attributed purchases in 6 months at PhantomBuster.

In-house track record

We’ve led and scaled revenue at PhantomBuster, Userpilot, and Weflow.

Meet the team
John Mears, Exited founder / CMO at Sighted

John Mears

Exited founder / CMO

Adina Timar, 3x Head of Content at Sighted

Adina Timar

3x Head of Content

Featured in

GTM RewiredExit FiveGTM StrategistAirOps Champions

Why Sighted

Why B2B SaaS teams pick Sighted over traditional agencies.

We're operators who've built marketing, content, and growth at scaling B2B SaaS companies. We build engines, not decks, and track results like our name is on them.

Sighted

Operators who build and run your AEO and SEO engine end to end.

AEO + SEO coverage

Yes: Both, run as one system

Who does the work?

Yes: We advise, build and ship

Content production

Yes: Multi-format, LLM-optimised, daily production

Performance and attribution

Yes: Personalised Google + LLM dashboards, with expert analysis

Backlinks / digital PR

No: Not part of our offer today

Business continuity

Yes: Engine documented and team trained
SEO agency

Built for Google rankings, adapting slowly to AI search.

AEO + SEO coverage

No: Optimised for Google

Who does the work?

Partial: Done by juniors

Content production

Partial: Blogs optimised for Google only

Performance and attribution

Partial: Google rankings and traffic only

Backlinks / digital PR

Yes: Often part of the service

Business continuity

No: The process leaves with the agency
AEO consultant

Strategy and audits; execution stays with your team.

AEO + SEO coverage

Partial: Focused on LLM visibility

Who does the work?

Partial: You implement

Content production

No: Advisory only

Performance and attribution

Partial: LLM visibility only

Backlinks / digital PR

No: Out of scope

Business continuity

Partial: Recommendations, not a running system

Timeline

We ship in weeks.
Not quarters.

Most agencies spend the first month on strategy decks.
We spend it building and shipping.

Phase 1 · Weeks 1–2

Audit & orient.

We need to understand everything before we touch anything. This is fast but thorough.

Technical & structural site review

Schema gaps, crawlability, content architecture

LLM visibility audit

How ChatGPT, Claude, Gemini & Perplexity see you vs competitors

Data pull & competitive teardown

GSC, GA4, existing content inventory, competitor positioning

Brand positioning documented

Your truth, structured for AI and content systems

YOU GET
Opportunity mapQuick wins listTechnical fixes planTool & direction alignment

FAQ

Frequently Asked Questions

SEO focuses on ranking your pages in search engines. AEO focuses on getting your brand cited and recommended by AI systems like ChatGPT, Perplexity, and Google AI Overviews. SEO optimizes for keywords and rankings, while AEO optimizes for how AI reasons about your brand: entity authority, structured information, and content that directly answers the questions buyers are asking AI. AEO doesn't work without SEO. LLMs pull from the same web content that search engines index, so if Google can't find you, neither can ChatGPT. That's why AEO is a layer on top of solid SEO foundations, not a replacement.

Every engagement starts with your SEO foundations: site structure, schema markup, crawlability, meta optimization, content architecture. These are the quick wins we ship in the first 30 days. Once the foundation is solid, we layer the AEO-specific work on top: building entity authority in your category, structuring content so LLMs can reason about it, creating citation-ready pages that answer your buyers' real questions, and tracking your visibility across AI platforms. The two reinforce each other: better SEO makes your content more discoverable by AI, and AEO-optimized content tends to perform well in traditional search too.

We build content systems that get your brand recommended by AI. That starts with an audit: how AI sees you today, where you're missing, what competitors are getting cited for. Then we build the foundation: brand context documents, knowledge layers, and the technical fixes your site needs. From there, we launch content projects incrementally, including BOFU comparison pages, FAQ sections, blog content, and repurposing assets to long form content. Each one builds on the last. Everything we build is designed to work as an interconnected system, not a collection of one-off pages.

We optimize across the full AI search ecosystem: ChatGPT, Claude, Perplexity, Google AI Overviews, Gemini, and Microsoft Copilot. Our approach is platform-agnostic because all of these systems pull from similar signals: authoritative, well-structured content that clearly answers real questions. We track your visibility across all of them so we can see where you're gaining ground and where there's still work to do.

We track AI visibility metrics, brand mentions across LLM platforms, citation frequency, sentiment, share of voice vs competitors, and how those shift over time. On the organic side, we monitor the fundamentals: rankings, traffic, and content performance and how these are influencing growth. We provide monthly visibility reports that show what moved, what's working, and what to focus on next. As the engagement matures and your AI presence grows, we work with you to connect visibility to pipeline and revenue metrics.

Based on our team's experience, initial visibility shifts can appear within a few weeks as AI models incorporate new content. But meaningful, sustained impact builds over 3–6 months depending on your starting position, competitive landscape, and how much content ground you need to cover. The technical quick wins (schema, meta optimization, structural fixes) show results faster. The content engine takes longer but compounds over time. We provide weekly and monthly reports so you can track progress as it happens.

It depends on the pace you choose, but typically: a shared Slack channel or async workspace for ongoing communication, weekly or biweekly check-ins to review progress and align on priorities, and monthly reports covering visibility metrics and next steps. We work as an extension of your team, not a black box that sends deliverables. You'll have visibility into what we're building, why, and what's coming next. We bring recommendations, you make the calls.

Our minimum engagement is 1 month. AEO is a system-building exercise. The first month covers audit, context, and foundations, and the compounding builds from there as content layers connect. A single month gets the system stood up, though most clients stay longer because the returns keep growing as the work layers. Within any engagement you have full flexibility on pacing and scope. We can start with focused pilots and scale up, or move faster if the budget and bandwidth allow.

Yes. We structure engagements so you decide the speed. Some clients start with one or two focused projects per month, like a comparison page series, a FAQ overhaul, or a schema cleanup. Others want to move faster and layer multiple workstreams from the start. We recommend maintaining continuity regardless of pace: AI models value freshness, so a static site that stops publishing will lose ground over time. The system works best when there's always something new going live and existing content getting refreshed.

That's a success scenario for us, not a problem. Some companies we've worked with reach a point where they want to hire in-house to own the system we've built. When that happens, we shift from driving execution to advising. That means helping your team ramp up, documenting the workflows, and staying available for strategy and oversight. The goal was always to build something that outlasts our involvement. We'd rather help you scale sustainably than create dependency.

That's common and works well. We're not here to replace your SEO team; we layer on top of what they're doing. In practice, we coordinate with your existing SEO function on technical changes, share visibility data that benefits both organic and AI search, and focus our effort on the AEO-specific work that most SEO teams aren't set up for yet: LLM visibility auditing, entity authority building, citation-optimized content, and structured knowledge layers. If anything, having strong SEO foundations already in place means we can move faster on the AEO side.

No. We've worked with companies that had hundreds of published pages and companies starting nearly from scratch. The audit phase tells us what you have, what's usable, and what needs to be built. If you have existing content, we assess what can be restructured or improved for AI visibility. If you're starting fresh, we build the content plan from the ground up based on your category, competitors, and the questions your buyers are asking. Either way, the process is the same. We just calibrate the starting point.

We specialize in B2B, primarily SaaS, fintech, and professional services companies with complex products where buyers do serious research before purchasing. These are the categories where AI search is already reshaping how people evaluate and shortlist vendors. Our approach works best when there's real depth to your product story and a competitive landscape worth navigating.

Let's see if there's a fit.

Grab 30 minutes with us. We'll talk through where you are today, what you're working with, and what might actually move the needle. You'll walk away with honest advice on your next steps, whether or not we end up working together.

Let's talk