Content Engine

The system behind
content that gets cited.

Sighted builds and runs repeatable workflows for research, briefing, drafting, review, repurposing and distribution.

The capabilities

Create. Refresh. Distribute.

We combine AI tools, automation and human review
to assemble content that is accurate, original and on brand.

Content engines

Repeatable workflows for research, briefing and drafting: articles, FAQs, comparison pages. Each pulls a real angle from your unique insights, quotes from your experts, proof from your customers, then passes human review before it ships to your CMS.

  • Drafted from your knowledge bases
  • Human review on every piece
  • Published into your CMS
Production queue
How to measure AI visibility in GA4
article · from Unique Insights
Live
You vs Competitor A
comparison · from Objections & wins
Human review
SSO & security FAQ
faq · from support tickets
Drafting
Pricing for agencies, explained
article · gap detected
Brief queued

Refresh engines

Freshness is a citation signal. We detect stale pieces, update them with your latest facts from the knowledge bases, re-verify and republish, so your library keeps earning citations instead of quietly rotting.

  • We detect stale content automatically
  • We replace facts from the knowledge bases
  • We re-verify dates, schema and claims
Library
AI visibility guideJanJul ✓
Schema how-toMarJul ✓
Onboarding comparisonFebJul ✓
Category benchmark reportfresh ✓

Repurposing & distribution

The winners don't just stay on the blog. We turn each strong piece into a LinkedIn post, a video script and a newsletter edition, calibrated per format, so distribution stops being an afterthought.

  • One insight, many formats
  • Calibrated per channel
  • Scored by performance
Winner: How AI assistants pick citations
LinkedInPosthook + POV
YouTubeScript90-second cut
@Newslettersubject + takeaway
Scope

What we run for you.

01

Content engines

We build a repeatable system of workflows and databases for research, briefing and drafting, review every piece, and publish into your CMS.

02

Refresh engines

We detect stale content, replace the facts from the knowledge bases, re-verify the claims, update dates and schema, and republish.

03

Content-gap detection

We find the questions your buyers ask that your site doesn't answer yet, and draft the briefs.

04

Repurposing & distribution

We turn winning pieces into LinkedIn posts, video scripts and newsletter editions, calibrated per format.

05

Performance analysis

We score every piece with the AI Visibility Measurement data, so we know what to ship, refresh or retire.

Questions

What buyers ask us first.

Is this AI-generated content?

It combines AI tools, automation and human review to assemble content that is accurate, original and on brand. Every piece pulls from your expert takes, customer proof and data, and passes human review before publishing. If you want human writers and editors in the process, the workflows are built to include them. The point is content only you could publish, at a pace a human team alone can't match.

How does it plug into our CMS?

Workflows publish drafts or final pieces straight into your CMS, with your templates and metadata. Your team keeps final say on what goes live.

Who runs the system after launch?

Either us, on an ongoing engagement, or your team, with training and support. The workflows are yours either way.

What does a refresh actually change?

Stale facts are replaced from your knowledge bases, claims are re-verified, dates and schema are updated, and the piece is republished. Search and AI engines both reward it.

Halve your cost per article without sacrificing quality.

Build non-commodity content on your positioning and knowledge layer that gets you recommended.

Get your content engine